Main Task - 12.5 - How did you attract/address your audience?

How did you attract/addres your audience?

Our unique selling point to me is the plot, the abandoned school and the polar opposite characters, it's common in comedy films, however there aren't that many films with two opposite characters, usually it's the heroine character against multiple people of the opposite behaviour/personality. I think that the editing also was a selling point, the match up of some actions in the film and different shots made it funnier and thus more appealing/attractive.

For our feedback, we collected an audience that consisted both media students and non-media students, they were all in the age range of 15-18. One member of our group posted the opening sequence on Facebook and asked for feedback, whilst there weren't many comments, we gained feedback from those who had seen it, they did our final film feedback questionnaire.

After looking at the BFFC website, and the classifications for film ratings, I decided that a 12a would be suitable for our film, whilst the film does not have violence, it may have some swearing. Because our audience is teenagers, a PG rating would discourage them from going to a cinema and watching it, due to the fact there would be young children.